The most basic VR experience is afforded by 360° images and videos shot using special cameras or rendered using 3D modeling software. If pictures are worth 1,000 words, 360° content is easily worth 10,000. Embed 360° image on a website instead of a flat image, and share 360° video on Facebook instead of normal flythrough. Use 360° content to communicate status from construction team back to design team.
The first solution with dedicated equipment, Mobile VR uses a smartphone and portable VR viewers to immerse your client in the content. Mobile phones provide a basic or mid-range VR experience you may have seen online or in commercials, with users engaging in a 360° environment for 1 to 2 minutes. Best used for quick immersion, situations where you need to travel, and on-site tours.
The best of the best. Cutting edge tracking and headset technologies allow users to physically walk through and intuitively interact with an amazingly lifelike environment. Grab a doorknob and open the door. Walk over and sit on the couch. Experience the grandeur and luxury you were forced to imagine only moments earlier.
Sleek: Oculus Rift
Powerful: HTC Vive
Good: Google Cardboard
Better: Samsung Gear VR
Best: Google Daydream
Companies around the globe are using VR in each phase of their project — from design reviews and pre-construction sales, to winning new business at conferences and conventions. With the ability to immerse design teams and potential clients in their project, they are elevating their brand, streamlining review processes, and closing pre-leases and pre-sales.
Over 98% of first time VR users tell friends about their experience. Capitalize on that word of mouth by incorporating VR technology into your workflow and sales process. Let the word spread.